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In a recent Post Podcast interview, George Robbins shared insights from his extensive 20+ year career in fraud, risk, and financial services. As the newly appointed Head of UK Markets at Shift, George highlighted the role's creation due to Shift's global expansion and significant presence in the UK's advanced insurance industry. Reflecting on his first three months, he emphasised Shift's market-focused approach and its unicorn status driven by R&D. George discussed the evolution of counter-fraud technologies, noting the shift to AI and SaaS solutions, and stressed the importance of collaboration, citing partnerships with organisations like the Insurance Fraud Bureau. He concluded by underscoring that technology must be paired with expertise to be effective.

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