There is nothing insurers want to do more than create the ultimate, friction-free process from end to end, for clients and for themselves. The ability to onboard customers rapidly, with all the information to hand, cuts out costly inefficiencies and promotes a fantastic customer experience—something that is essential in today’s highly competitive market.
But as many carriers have discovered, the imperative to make sure fraud is being kept at bay can significantly impede this longed-for seamlessness. It can create unnecessary delays, or allow costly fraud into the book of business, or rule out otherwise blameless customers.